One of the truisms about American politics is that some voters are uninformed when they go to the polls. This can be especially true when voters face complex ballot measures, such as those going before Californians this year.
How do voters fill that information vacuum? One way is to look for cues from outside sources, like business groups, nonprofit organizations, labor unions, political parties and politicians.
Deciding which way to vote can be especially tricky in a year of heavily lopsided fundraising, when one side is spending a lot more money to get its message out. Take, for example, Props 1, 2, and 47 where supporters have spent millions more than opponents.
Organizaciones en California apuran hoy las últimas horas del periodo de registro de votantes en el estado para motivar a los latinos a que participen en las elecciones con el argumento de que están en juego varios asientos en el Congreso federal y estatal y que un hispano acceda a la Secretaría del estado.
As a citizen, it makes me nervous to think of voters who base their decisions on TV commercials and slick fliers that arrive in the mailbox.